DNA
\ dē - en - ā \ noun
the conclusive proof
of (a Brand’s) identity
Our Vision … Our Passion
Transforming Investments Into
Financially Viable, Globally Scalable & Operationally Sustainable Brands
Our Services
From Concept to Consumer,
we guide Businesses to conquer peak after peak
5
CORE
SERVICES
Through our Global C2C Consortium of Consultants, we tap into selected expertise to grow, restructure and optimize Brands using advanced Business Intelligence platforms; Making Knowledge Powerful.
2,000+
Consultants40+
Countries70+
Tools & TechniquesWhat sets us apart is
THE POWER OF THREE
Global ADVISORS
Deep Local INSIGHTS
Advanced Data MODELS
01
The Science of Marketing
MARKET RESEARCH
Managers use research to reduce uncertainty, reveal the unobvious and realize hidden patterns in perceptions & habits to formulate strategies. Thus, the culture of deep consumer centric decision making is created
MARKET RESEARCH
Managers use research to reduce uncertainty, reveal the unobvious and realize hidden patterns in perceptions & habits to formulate strategies. Thus, the culture of deep consumer centric decision making is created
We are LOCALS
advising LOCALS
on what LOCALS want.
02
Concept To Consumer
BUSINESS ADVISORY
BUSINESS ADVISORY
Our team structures financial potential, unlocks communication concepts whilst nurturing concealed talent within organizations to ensure repetitive growth. DNA’s Consultancy practice is unique in that we ensure our deliveries are built on up-to-date meta-data banks and deep local understanding, delivering insights others cannot, uncovering Underlying Strategic Opportunities
03
Making Knowledge Powerful
BUSINESS INTELLIGENCE
We identify global trends & opportunities by mapping big-data to identify competitive activity & market gaps. We anxiously adopt new latest technologies to make knowledge powerful.
BUSINESS INTELLIGENCE
We identify global trends & opportunities by mapping big-data to identify competitive activity & market gaps. We anxiously adopt new latest technologies to make knowledge powerful.